Finance & business / 56 related tools

Simplified customer LTV calculator

Estimate monthly ARPU × gross-margin fraction ÷ monthly churn fraction.

Runs in this tab

Scenario calculator

Estimate monthly ARPU × gross-margin fraction ÷ monthly churn fraction.

Simplified steady-state estimate only. Cohorts, expansion, contraction, retention shape, discounting, servicing costs, and segment mix can materially change LTV.

Monthly ARPUGross margin (%)Monthly customer churn (%)